BEHIND THE SCENES
The story
The designer
From a young age, Gemy Maalouf was captivated by the transformative power of fashion, how a silhouette could tell a story, how fabric could sculpt confidence. In 1996, driven by a vision to redefine couture, she founded her eponymous label in Beirut, introducing the concept of Couture à Porter. Her designs, a seamless fusion of artistry and accessibility, bring the refinement of haute couture to modern, dynamic women across the world.
The craftsmanship
Every Gemy Maalouf dress is a study in precision and quality. Fabrics are carefully chosen for their movement, drape, and texture, while cuts, embellishments, and appliqués are perfected to enhance form and flow. From structured volumes to flowing drapes, each piece is made to be both beautiful and enduring. Excellence is evident in every seam, every fold, and every considered detail.
The Services
At Gemy Maalouf, every step of the journey is designed with the client in mind. We take careful measurements to ensure the perfect fit, guide each woman with attention and care, and make sure she feels confident and radiant at every stage. From the quality of the packaging to the smallest label detail, every element reflects thoughtfulness and dedication. We are here to support, anticipate, and enrich the experience, so that wearing a Gemy Maalouf creation feels effortless, joyful, and entirely personal.
